This may be a bloody horse, but it’s certainly not going down any time soon. As if it weren’t enough to have Michael Green stand up and go off on how the fans have to protect their favorite artists from being thrown out on the street, Disney CEO, Michael Eisner chimes in. During a Senate Commerce Committee hearing last Thursday, Eisner slammed Apple’s “Rip, Mix, Burn” ad campaign saying, “that they can create a theft if they buy this computer.”
Someone call the FBI, because IÃm a thief. Not only do I rip, mix, and burn, but I share those mixes and burns with people. IÃm doing you a favor. IÃm not of the opinion that music (or movies) should be free, but as I stated before, if it werenÃt for file sharing and P2P (Peer to Peer) communications, I might not have picked up the latest CD by one of your artists. ItÃs ok, you donÃt have to thank me.
My love for Apple aside, that is one of the most ridiculous things I have ever heard. Yes, Apple was blatant about it’s message, but that’s like saying Black & Decker should be blamed for the Texas Chainsaw Massacre. Sure, Apple makes the tools to allow people to pirate music. So does every other computer manufacturer. Single Apple out if you want to, but the truth of the matter is you are shitting your pants and really don’t know what to do about any of this piracy. Don’t even get me started on how Microsoft is to blame for all of the pornography available to children (and adults) because of a product called Internet Explorer.
Again, while you scramble for a solution, the kids are going to be ten steps ahead of you. You will not win. None of you will win until you look at this issue with corrective lenses. Take your green-tinted glasses off and hire a few kids that know more than you do. Slim down your operations and farm out your promotions and marketing needs to people that give a shit about your artists and movies. Did I mention I was unemployed and am a rampant music fan with a few good ideas?